The key is to give enough information to your fans to intrigue them without giving everything away. One of the most effective ways to build hype for your release is by teasing your track to your current fans. This boosts your chances of landing a spot on algorithmic playlists like Release Radar and Discover Weekly. When listeners pre-save your music, the platforms notice! It triggers algorithmic alerts and signals which suggests to the streaming platforms such as Spotify and Apple Music, that your music is popular and in-demand.
Want to know more about getting a Spotify Pre-Save? CLICK HERE A smart link acts as a one-stop shop, where your fans can see every platform your music is available on. Pre-save and pre-orders can make a major difference to your streaming and download numbers on release day.Īt Identity Music, we offer Spotify pre-saves free of charge as part of our promotion support service.Īs well as this, we offer smart-links that couple up nicely with pre-saves and pre-orders. TIP: Update your Bios with your Pre-save Link the moment it is uploaded with your distributor!Īn effective way to create some hype around your upcoming track is through utilising pre-saves. By planning out your releases and making sure that they are up and ready to go, you can really drive that music promotion.
We know plenty of artists who upload in this time frame, or even several months before, in order to create a content and marketing plan. Try uploading a month in advance of the planned release date. Nothing is worse than seeing an artist’s amazing track flop because they rushed it out to fans without getting the right traction behind it first.īy uploading your music to your distributor early, you give yourself more time to make the most of building up excitement with an effective music marketing campaign.
This is the only way that you can get your fans excited for your release! You won’t be able to promote your release in any way shape or form if you don’t UPLOAD YOUR MUSIC EARLY. Are you ready to send off your next music release into the ears of your fans? You are ready to release your next track but you don’t know how to create the hype that your release deserves? The good news is, we have created a list of top tips to help you learn how to create hype, for not just your next music release, but tips you can use time and time again.
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